Through soul-led strategy and intentional design, Ember & Fable Studio helps wellness leaders, coaches, and creatives build brands that do the heavy lifting—creating a presence that works tirelessly for you while leaning into your story and journey (so you can focus on what you do best).
Picture the feeling of deep connection around the glowing embers of a campfire, where stories are shared and bonds are formed—
that’s the foundation of my approach.
At Ember & Fable, I believe in strategy that goes beyond surface-level. I dig deep to uncover the heart of your business, shaping narratives that connect and visuals that resonate—so your brand doesn’t just look beautiful but feels aligned, meaningful, and impactful.
Here, storytelling is our method, connection is our intention, and strategy is our guide. Together, we’ll unearth the stories you’d share around that campfire and transform them into a brand that feels like home for your audience.
Because your work is transformative, and your brand deserves to reflect that.
Let’s build a brand that lights the way—rooted in your story, powered by strategy, and designed to connect.
AMERICANOS | probably listening to Hozier
5/1 Projector | Leo SUN | Aquarius MOON | Taurus RISING
Inspired by the lush nature around me in British Columbia
DREAMY & Romantic | EARTHY & ethereal
YOGA | Cooking | MUSEUMS | Schitt’s Creek
My journey started on an October day, standing on the ledge of a waterfall.
Sometimes the universe's nudges become too loud to ignore, you know?
I've lived a million career lives—from HR and hospitality to commercial salmon fishing off the British Columbia coast.
Through each of those journeys, one thing remained true—humans have stories to tell, and humans crave connection.
So I took the leap (literally and figuratively) off the waterfall. Something deeper had been calling me to play bigger, live bolder for years.
Now, I've gathered all my expertise in brand positioning, copywriting, and design to support you in creating a brand that feels so truly aligned and like coming home to yourself.
I can't wait to find all that goodness within you.
To your new journey-
I used to read cookbooks like novels and will absolutely cook for you if you come over. I feel deeply and wear my heart on my sleeve. I live in the most stunning part of the PNW on a small island with my love. I love summer, but there’s nothing like a crisp fall day. I'm a daydreamer.
To find what makes you, you.
To build a strategy that speaks to the soul.
To help you embrace that creative heart of yours.
Your story holds the key to creating deep, authentic connections with your dream clients. Together, we’ll craft a brand that feels like home—one that lets you confidently share your gifts.
Every detail has a purpose, aligning your brand with your values and vision.
Your brand should speak to the right people and build deep relationships that matter.
Creating a brand that not only reflects who you are but deeply resonates with those you’re meant to serve.
A brand that grows with you, supporting every step of your journey.
Infusing your purpose, passion, and heart into a brand that feels true to you.